Haddock

Haddock peaks from September to February.

One of the most popular whitefish, it is at its prime during the colder months when the flesh is firmest and flakes beautifully. While it is a staple year-round, its quality is highest during this winter window. To ensure you are making a sustainable choice, look for haddock with the MSC blue label, which confirms it has been sourced from well-managed fisheries that maintain healthy stock levels in the North Atlantic.